Instacart+
14 days free · $99.00/mo after
Exit grade C: You can cancel online, but it is buried behind a multi-screen retention flow.
On instacart.com
We may earn a commission (via Impact) - it doesn't change our verdict. How we get paid →
Then come back.
We'll track Instacart+ for you - reminders days before renewal, so deciding is always on your schedule.
Quick answer
The Instacart+ free trial runs 14 days, then bills $99.00/month. A credit card is required to start. Cancelling is easy - about 8 minutes. Our take: It auto-converts to annual on day 15, and that's a single $99 hit, not some slow drip.
On instacart.com
Our take
It auto-converts to annual on day 15, and that's a single $99 hit, not some slow drip. (14-day free trial, unlimited free delivery on $10+ orders)
The honest data
By the numbers
- Trial length
- 14 days
- Price after
- $99.00 / mo
- Card required
- Yes
- Cancellation
- Easy
- Time to cancel
- ~8 min
Reviews worth watching
Human reviews of Instacart+ we think are worth ten minutes. They play right here, and the view still counts for the creator.
I Tried Instacart Shopping In 2026 (Worth It?)
Your Driver Mike
The most thorough hands-on Instacart+ review we found, verdict around the 9 minute mark.
Watch on YouTube - Your Driver Mike
What’s new with Instacart+
- Feature changeJul 27, 2026
Instacart publishes pricing explainer and fee commitments
Instacart released a guide detailing its delivery and service fees and said it will not use shoppers' personal data, such as demographics or shopping behavior, to set item or membership prices. The company also said it does not use dynamic, real-time pricing on its platform.
Cancellation guide
How to cancel Instacart+
Documented · ~8 min
- 01
Sign in at instacart.com or in the app, then open the menu or Account icon and select Your Instacart+ membership.
- 02
Under Manage your membership, select Cancel membership.
- 03
Choose Continue to cancel, then Confirm cancellation, and look for the confirmation email (check spam if you do not see it).
- 04
If you subscribed through the Apple App Store or Google Play, there is no cancel button here. Cancel instead in your phone's App Store or Play Store subscription settings, since the store handles that billing. Do this a couple of days before renewal, as the system can be slow to update.
Full guide: how to cancel Instacart+
Instacart+ free trial - frequently asked
- Is the Instacart+ free trial really free?
- Yes - the Instacart+ free trial is free for 14 days. A credit card is required, so it renews at $99.00/month unless you cancel first.
- How much does Instacart+ cost after the trial?
- After the free trial, Instacart+ costs $99.00 per month.
- How do I cancel Instacart+?
- To cancel Instacart+: 1. Sign in at instacart.com or in the app, then open the menu or Account icon and select Your Instacart+ membership; 2. Under Manage your membership, select Cancel membership; 3. Choose Continue to cancel, then Confirm cancellation, and look for the confirmation email (check spam if you do not see it); 4. If you subscribed through the Apple App Store or Google Play, there is no cancel button here. Cancel instead in your phone's App Store or Play Store subscription settings, since the store handles that billing. Do this a couple of days before renewal, as the system can be slow to update. It takes about 8 minutes and is rated easy to cancel.
- Do I need a credit card for the Instacart+ trial?
- Yes - Instacart+ requires a credit card to start the free trial, so note the renewal date - day 14 - if you only want the trial.
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